And while most people treat those links as a matter of course, the links themselves aren't perfect,  at least not yet.

We are witnessing the evolution  of a communications network. As mobile devices become more sophisticated and applications ever more varied, there are still dead zones and annoying pop-up ads.  Even so,  the quality of communication continues to increase as branded content takes the place of traditional advertisements and cloud storage increases the ability to share information. Branding has shifted from slogans and logos to generating value by providing timely information to consumers and the need for branded content will only increase as technology improves.

Connectivity continues to increase and dead zones are fewer every year. It won't be long before the average person is swimming in an ocean of communication.  As the number of applications grows, the mobile device is slowly becoming the universal everything tool of the future.  And the Internet, coupled with mobility,  is constantly opening up new possibilities  and aiming toward a seamless user experience.

As the seamless user experience grows, communication will become a blend of different technologies all contributing to providing engaging and relevant information that is accessible at the touch of a mobile screen.

Perhaps the biggest reason for seamless mobile is that society is becoming increasingly decentralized. Where once you had to go into a store to make a purchase, or into an office to do business, now these things can be done from a mobile device.  As the need for brick-and-mortar locations decreases, the need for mobile communication will increase, and it's seamless mobile that will keep the future communicating.